Hemp Beverage Expo (HBE) is the first and only executive-level B2B trade show exclusively focused on hemp beverages featuring delta-9 THC.  

Putting Sips to Lips: A Trade Show Dedicated to Hemp Beverages

While mainstream alcohol and food industry events are starting to acknowledge the category, HBE is where the industry truly takes center stage—with no restrictions on sampling, no sidelining, just pure opportunity.

Upstate Elevator Supply Co

Built for Business: Driving Growth, Distribution & Investment

HBE is designed to facilitate real transactions, expand distribution channels, fuel investment, and provide critical peer-to-peer learning. It connects hemp beverage brands with the suppliers, distributors, retailers, and investors they need to scale and succeed.

Exclusive Audience, Curated Connections

HBE brings together the right people in the right place—beer, wine, and spirits distributors, retailers, venture capitalists, angel investors, and high-growth brands seeking partnerships. Every attendee and exhibitor is relevant to the business of hemp beverages.

Powered by Industry Leaders

HBE is presented in partnership with the Hemp Beverage Alliance (HBA), the leading trade association advancing the hemp beverage industry through education, advocacy, and self-regulation. The event is produced by Jage Media, a proven leader in launching and scaling trade shows like World Tea Expo, MJBizCon and MJ Unpacked.

Thank You To Our Sponsors

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