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From Gray to Green: The Evolving Legal Landscape of Hemp Beverages

Ballroom D

In 2025, statehouses nationwide considered (and are still considering) legislation to regulate hemp beverages. Moderated by HBA's general counsel, this panel of regulators, legislators, and lobbyists will discuss how states approach regulation and how industry can help create regulatory frameworks that work for everyone.   Speakers Michelle Bodian, General Counsel & Head of Regulatory Affairs, […]

Bulking Up: The Challenges of Scaling a Beverage Brand

Ballroom D

Brands face a unique blend of opportunity and complexity as the hemp beverage market expands. From navigating regulatory gray areas to managing inconsistent supply chains and educating a still-curious consumer base, scaling a hemp-infused drink line is not for the faint of heart. In this candid session, industry leaders and brand builders share their real-world […]

Cracking the Compliance Code

Ballroom D

Staying compliant in the hemp beverage industry is a moving target. This panel will break down the latest regulatory challenges for on-premise sales and distribution, plus best practices for responsible labeling and claims. Learn from top experts how to navigate the complexities of compliance without stalling your growth.   Speakers Joanne Caceres, Partner, Dentons (M) […]